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Rebecca Swindells has extensive experience in a wide range of intellectual property issues, including copyright, design and database rights, trademarks, domain names, and confidential information. She has a particular sector focus on technology, media, and telecommunications (TMT) as well as retail and financial services. She advises companies on licensing disputes, format right disputes, copyright and trademark infringement (particularly on-line), protection and infringement of rights in software and databases, running global anticounterfeiting programs, and alternative dispute resolution, including mediations.

Prior to joining Jones Day, Rebecca acted for Telefónica UK in an Intellectual Property Enterprise Court trademark claim regarding the O2 mark; acted for Crocs, Inc. on various IP enforcement issues including High Court trademark and design right infringement proceedings; acted for Getty Images in a High Court copyright infringement claim; represented Viacom against one of its licensees of the Nickelodeon and MTV channels in a High Court trial; and obtained summary judgment on behalf of Elvis Presley Enterprises in a High Court claim for trademark infringement and passing off with respect to album sales of Elvis remixes.

Rebecca is a regular speaker and writer on IP law. She is a member of the International Trademark Association (INTA), City of London Law Society (CLLS), and the British Literary and Artistic Copyright Association (BLACA).


  • Alaska Airlines defends trademark licensing dispute brought by Virgin Group in UK High CourtJones Day is representing Alaska Airlines Inc. in defending a UK High Court claim brought by Virgin Group regarding a trademark license agreement under which Virgin licensed the VIRGIN brand to the U.S. airline Virgin America, Inc. (now part of Alaska Airlines).
  • Barrisol obtains settlement from Vecta Design in trademark infringement and passing off claim in UK courtJones Day represented Normalu SAS (trading as Barrisol), a market leading designer and manufacturer of stretch ceiling systems and other design installations, in a trademark infringement and passing off claim against Vecta Design Limited.
  • Deezer enters into exclusive distribution agreement with Rotana, leading media group in Middle EastJones Day is assisting Deezer, a leader in music streaming, in the negotiation and execution of an exclusive distribution agreement with Rotana Group, the leading media group in the Middle East, to distribute Rotana's audio and video content catalogue exclusively on Deezer's platform in the Middle East and North Africa regions.
  • Goldman sold iQ Student Accommodation dorms to Blackstone for £4.66 billionOn May 15, 2020, Jones Day clients Goldman Sachs Merchant Banking Division and the Wellcome Trust completed the sale of iQ Student Accommodation to Blackstone for £4.66 billion (US$5.73 billion), representing the largest ever private real estate transaction in the UK.
  • Blackstone Group invests €175 million (US$196.4 million) in Superbet RomaniaJones Day advised The Blackstone Group in its €175 million (US$196.4 million) minority equity investment in Superbet, the largest omni-channel sports betting and gaming operator in Romania.
  • INVISTA sells German HVA polymer asset to Indorama VenturesJones Day advised INVISTA in the sale of INVISTA Resins & Fibers GmbH to Indorama Ventures Public Company Limited.
  • SAP acquires Qualtrics for $8 billionJones Day advised SAP in its $8 billion acquisition of Qualtrics International Inc., the global pioneer in the experience management software category.
  • Greystar recapitalizes Chapter student accommodation portfolio in Central LondonJones Day advised Greystar Real Estate Partners, LLC in a recapitalization of its and PSP’s Chapter portfolio of student accommodation properties, one of the largest in Central London, by consolidating the portfolio under a new joint venture in which Allianz acquired an interest.
  • Blue Point Capital recapitalizes Next Level ApparelJones Day advised Blue Point Capital Partners in connection with the recapitalization of YS Garments, LLC (d/b/a Next Level Apparel).
  • True Capital Ltd completes buyout of Cut4ClothJones Day represented True Capital Ltd in connection with its buyout of Cut4Cloth Ltd. trading as Frugi, a retailer of organic children's clothing, toys, and accessories, alongside existing management.
  • ANSYS acquires OPTISJones Day advised ANSYS, Inc., the global leader and innovator of engineering simulation software, on its acquisition of OPTIS, a premier provider of software for scientific simulation of light, human vision, and physics-based visualization.
  • Riverside simultaneously acquires four businesses to create Netwatch Global GroupJones Day advised The Riverside Company on the simultaneous acquisition of four businesses resulting in the formation of the Netwatch Global Group.
  • Värde Partners sells NewDay to Cinven and CVC Capital PartnersJones Day advised the management team of NewDay Cards in connection with the sale of the company by Värde Partners to funds managed and/or advised by Cinven and CVC Capital Partners.
  • BHS International acquires digital and international franchise business from BHS Limited (in administration)Jones Day acted for BHS International in connection with its acquisition of the digital and international franchise business from the administrators of British retailer, BHS.
  • Speaking Engagements

    • July 30, 2020
      Jones Day's Roundtable Webinar: Trade Secrets 2020 - Combating New Threats
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