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Civolution sells audio watermarking unit to Kantar Media

December 2014

Client(s) Civolution B.V.

Jones Day advised Civolution, the leading provider of technology and solutions for identifying, managing, and monetizing contact, on the sale of its audio watermarking unit to Kantar Media, a subsidiary of WPP plc and a world leader in audience measurement. Civolution's audio watermarking technology is recognized as world leading and is deployed in hundreds of TV channels worldwide for the purpose of audience measurement and second screen synchronization.

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