Cases & Deals

Procter & Gamble forms joint venture with Whirlpool Corporation

Clients Procter & Gamble Company, The

Jones Day advised The Procter & Gamble Company in its formation of a joint venture with Whirlpool Corporation for the introduction of SWASH™, an innovative at-home clothing care system designed to slightly reduce wrinkles, refresh fabric, restore fit, and preserve clothing.

In addition to M&A representation, Jones Day provided intellectual property advice regarding this transaction.

We use cookies to deliver our online services. Details of the cookies and other tracking technologies we use and instructions on how to disable them are set out in our Cookies Policy. By using this website you consent to our use of cookies.