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Pernod Ricard seeks copyright, advertising and trademark advice

March 2010

Client(s) Pernod Ricard

Jones Day assists Pernod Ricard, a leading spirits and wine company, in dealing with various copyright, advertising and trademark issues. The Firm notably obtained, on behalf of the Company, the voluntary withdrawal by a third party of a song posted on the internet which parodied "Ricard" consumers in a way considered by Pernod Ricard as detrimental to the image of the Ricard product.

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