KeyCorp, New York Life and RBS entities defend against claims of patent infringement by Phoenix Licensing over system for customized offers in direct marketing program to consumers
Clients Joint defense group
Jones Day represents multiple KeyCorp, New York Life and Royal Bank of Scotland entities in a patent litigation regarding methods and systems for creating customized financial offers in direct marketing communications to consumers.
Phoenix Licensing, L.L.C. et al. v. Allstate Corporation et al., Case No. 2-09-cv-00255 (E.D. Tex.) (Judge Ward) (Judge Folsom)