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The Move to International Markets

Dick Pogue was himself one of the most successful antitrust lawyers in the United States, and as Allen Holmes had before him also served as ABA Antitrust Section Chairman, a distinction since carried forward by two other Jones Day antitrust partners (Phil Proger and Kathy Fenton). Pogue continued Jones Day’s expansion into important markets in the United States (another California office in Irvine, Chicago, Atlanta, and Pittsburgh) but the principal accomplishment during his tenure was the opening of the first Jones Day offices outside the United States. After some considerable study, the Firm concluded that the optimal way to do this was through New York, which was the principal connection for the U.S. legal profession with business outside the U.S. That was accomplished with the merger in 1986 with Surrey & Morse, a well-respected international law firm with offices in New York, London, Paris, and Washington. It was led by two well-respected international lawyers, Walter Surrey and David Morse. In fact, David Morse had the unique honor of accepting the Nobel Peace Prize on behalf of the International Labor Organization when he was its head. Messrs. Surrey and Morse had held a variety of international posts in the post-World War II period and then had joined to establish what by 1985 had become a 100-lawyer firm, with its two founders about to retire as managers of the firm. Over the next several years, the Firm expanded into Hong Kong, Brussels, Tokyo, Taipei, and Frankfurt.

This expansion, and its domestic counterpart, were predictably not immediately successful from an economic perspective. Everyone understood that this expansion was an investment in the future of the Firm, assuming of course that we were accurately foreseeing the future development of global client demand. This considerable investment, paid for in large part by partners who would never see the returns that were to come over the years, is perhaps the defining characteristic of Jones Day’s successful growth over the last three decades. Most peer firms were unwilling or unable to make these investments as early as Jones Day did; today, the Firm is seeing the benefits of those early decisions, and benefiting from the historical willingness of Jones Day partners to put the Firm’s long term interests ahead of their individual economic interests.

During Pogue’s tenure as Managing Partner, the Firm grew from 335 to 1,250 lawyers. But it continued to operate on the same fundamental values that can be traced back to the early part of the 20th Century. Indeed, the growth of the Firm in the 1980's, somewhat counter-intuitively, was accompanied by an increase in the already high quality of Jones Day lawyers. As stated in Stevens, "Power of Attorney – The Rise of the Giant Law Firms" (1987): "Jones Day, alone among the megafirms, has defied the laws of nature, enhancing its image as a firm devoted to practice quality even as it expanded. Its eclectic mix of modern marketing savvy and old-school attention to professional excellence makes it among the most highly regarded of the giant law firms."

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