Jessica D.Bradley

Jessica Bradley has more than 15 years of experience litigating trademark, trade dress, false advertising, unfair competition, dilution, and copyright cases. She also counsels clients on trademark clearance, prosecution, and enforcement, including representing clients before the Trademark Trial and Appeal Board. Jessica has obtained victories for her clients at trial as well as preliminary injunction evidentiary hearings in federal courts throughout the country.

Jessica's practice encompasses a variety of consumer products and services, including automobiles, consumer electronics, clothing, and vacuum cleaners. She recently, on behalf of Reynolds Consumer Products, obtained a permanent injunction against a competitor's use of trade dress similar to that of Reynolds Wrap^® aluminum roll foil packaging. The injunction follows Jones Day's victory in a trial in which the jury found that the competitor willfully infringed the federal common law trade dress rights of Reynolds' iconic packaging design.

Prior to joining Jones Day in 2011, Jessica was a member on many cases that resulted in successful outcomes for clients, including: as second chair, won a Texas jury trial against plaintiff seeking $11 million for alleged breach of a trademark settlement agreement and attorneys' fees under a Texas fee statute; won bench trial for BMW's MINI division on trademark infringement, unfair competition, and cybersquatting claims against defendants offering accessories and sportswear under the name Mini Works; and won a jury trial for Abercrombie & Fitch regarding trademark, unfair competition, and contract claims, including a verdict for $5.7 million.

Jessica is a member of the International Trademark Association's Right of Publicity Committee.